According to recently released Twitter data, videos are shared six times more than photos and video views have grown 220% in the last year.
How can you make the most of this as an increasingly popular marketing tool?
We recently blogged on the power of using video in B2B marketing. Now, we're focusing on the various different styles of video available, and how effective each can be in making your story stand out.
From storytelling to drones and everything in between, the opportunities to bring your brand to life through the use of filming are vast.
Watch our 'Exploring video styles' video below for our insight into the range of approaches available:
In case you missed it, here's our Account Director, Sarah Bean, talking through how and why B2B brands should be thinking about creating video content: