Despite many a rumour that our very own Martin Wiggins is actually the cycling superstar Bradley Wiggins – like he really has the body for Lycra – brandformula will make it’s official debut at London 2012 later today when Jonathan Harradine takes to the Velodrome looking for Olympic success! Jonathan was one of the many who volunteered for the games and will be on duty looking after the VIP’s that will be attending to watch the cycling events over the coming days. Many of the brandformula team will be attending the various Olympic locations over the coming few days, so watch this space for their updates. In the meantime, we look forward to seeing and hearing of Jonathan’s exploits and his new ‘friends’!!